Sled into The Pink Christmas with 《BLACKPINK THE GAME》at Times Square this holiday season! From today through January 1, 2025, Times Square becomes a Pink Christmas paradise, where the Open Piazza will turn into a pink snowy BPTG Christmas village, featuring the 6.5-meter-tall Christmas Tree, The Pink Express, Melody in Pink music record store, and the Love Letter Lounge. The 2/F Atrium will house the BLACKPINK THE GAME POP UP STORE, featuring the launch of BLACKPINK THE GAME official exclusive merch, a BPTG-themed photo booth and a 4-metre BPTG Christmas tree, creating a stylish festive atmosphere! Together with the Pink Christmas snowfall sessions and meet-and-greet with Santa Claus in a pink outfit on specific dates, Times Square promises patrons The Happiest Christmas!

A Christmas dreamland with snowfall and a 6.5m Christmas Tree – only at Times Square

This Christmas, a charming, romantic Christmas village awaits patrons in the Open Piazza. Greeting patrons first is an elegant 6.5-meter Christmas Tree made with reflective heart decorations, filling the air with sparkles of love and excitement. In front of the Christmas tree, BLACKPINK’s avatar is dressed in special Christmas style —this is an opportunity for a photo op that you definitely don’t want to miss!

Next, hop on the retro-style Pink Express. Adorned with black and pink heart-shaped patterns and BPTG elements throughout the cabin, the Pink Express promises a journey full of love and endless Insta-worthy moments!

Across from The Pink Express is the Melody in Pink Christmas record store, inspired by a record player design, Melody in Pink Christmas record store is decorated with a giant vinyl on top, two round windows with big pink hearts floating at the center, and illuminated hearts at each corner – love is truly in the air! Accompanying this vintage-style record store is a pink lamppost and a pink headset, all of which are set to immerse patrons in endless love and passion.

Don’t forget to send love to your beloved one from the Love Letter Lounge! Practice your love speech in front of the mirror adorned with pink hearts before delivering your loving words in the retro telephone booth.

A Pink Christmas celebration with snowfall and Santa’s visit

Snowfall Forecast! The Pink Christmas will bring sessions of snowfall on designated dates for a festive ambiance. Santa Claus in a pink outfit will also be spreading blessings in person on specific dates. Join us in this Christmas dreamland and have a love-filled Christmas together!

Unwrap the Magic at 《BLACKPINK THE GAME 》POP UP STORE: Exclusive Merch & BPTG Photo Booth

Take the escalator adorned with elements from 《BLACKPINK THE GAME 》to the 2/F atrium, where you will find the 《BLACKPINK THE GAME》 POP UP store. Inspired by vintage cassette tape, this Christmas pop-up store dazzles in the iconic black and pink. Get ready—Hong Kong’s first launch “BPTG” merch are here, and they’re set to fly off the shelves! But wait, there’s more! Snap unforgettable moments with your loved ones at the dice-shaped photo booth. Make any purchase at the pop-up store and strike a pose in the BPTG photo frame. This holiday season, celebrate in style with a dash of pink glamour!

Don’t miss the centerpiece: a towering 4-meter BPTG Christmas tree. Crafted from BPTG pink hearts and mirrored hearts, it adds a unique visual twist, filling the atrium with chic festive vibes.

Ready to immerse Yourself in BLACKPINK THE GAME

In BLACKPINK THE GAME, players can dive into a fun-filled puzzle experience infused with business simulation elements, which developed based on the global artist BLACKPINK, allowing you to step into the shoes of a producer for BLACKPINK. With a rich variety of content, players can manage and level up each member while helping the company grow, all while enjoying engaging puzzle challenges using exclusive photo cards.

Get ready for an exciting treat at the BLACKPINK THE GAME POP UP STORE in Hong Kong! As part of the festivities, customers can receive a special coupon card containing in-game currency upon designated purchases at the pop-up. This is a fantastic opportunity to enhance your gaming experience while celebrating your love for BLACKPINK.

Selected items:

The Pink Christmas @ Times Square
Date: Now – January 1, 2025
Time: 10am – 10pm
Location: G/F Open Piazza

《BLACKPINK THE GAME》POP UP STORE
Date: Now – January 1, 2025
Time: 11:30am – 9pm
Location: 2/F Atrium

Pink Christmas Village Snowfall Sessions
Date: December 22 / December 24 – 26 / December 31, 2024
Time: December 22 / December 25 – 26, 2024 @ 6:45 pm; 7:45 pm; 8:45 pm; 9:45 pm
December 24 & 31, 2024 @6:45 pm; 7:45 pm; 8:45 pm; 9:45 pm; 10:45pm; 11:45pm
(30 minutes per session)
Location: G/F Open Piazza

Santa Claus Meet-and-Greet
Date: December 15 / December 22 / December 24 – 26, 2024
Time: 4pm – 6pm
Location: G/F Open Piazza