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Levi's® RIBCAGE and BAGGY jeans officially launched
Levi's® RIBCAGE and BAGGY jeans officially launched

Jeans are a timeless item in the wardrobe and a must-have for holidays. Finding a versatile and perfect pair of jeans is almost a lifelong wish for many women. Levi’s®, the leading denim brand celebrating its 150th anniversary, dedicated to reforming women’s jeans with various stylish designs.

Two of the most popular jeans styles are the Levi’s® “RIBCAGE ” and “BAGGY ” jeans, which are essential items for the year. This season, Levi’s® invited the expressive new-generation idol, Marf@COLLAR, to showcase the unique aspects of these two hot pants with four different styles. Levi’s® declares that in this fashionable contest, both the double-champion “RIBCAGE” and “BAGGY” styles are worth having, as they possess the most popular elements of the moment and can complete various fashionable looks.

Marf @COLLAR personally styled and interpreted the Levi’s® RIBCAGE and Levi’s® BAGGY

Marf is the champion of “King Maker IV” and currently a member of the girl group COLLAR. Through her performances and sharing on makeup, fashion content on social media, she exhibits a unique style that is true to herself, which is exactly the brand concept and values advocated by Levi’s® – authentic self-expression.

Marf said, “This collaboration with Levi’s® was a memorable and surprising shooting experience. I am very grateful to the Levi’s® team for giving me a lot of freedom. We explored many different styles together. We spent more than ten hours shooting today, but I didn’t feel tired at all because I really enjoyed every moment!”

Levi’s® RIBCAGE for modern women

Levi’s® RIBCAGE straight leg jeans are known for their 12-inch high waist design, which embraces the waist and hip curves and allows every woman to showcase her unique femininity. It is suitable for minimalist daily wear or high-profile styling for special occasions.

  • 12-inch ultra-high waist design: The RIBCAGE straight leg jeans have the highest waist among all Levi’s® styles. The straight leg design embraces the waist and hip curves, highlighting the proportion of long legs.
  • Easy to create any style: The simple design of the ultra-high waist straight leg jeans makes it easy to match with various styles.
  • Waist shaping effect: This high waist design perfectly shapes the lower abdomen with a tight waist and hip design.

Marf said she loves high waist pants and describes the RIBCAGE series as “Feminism”. She believes that this ultra-high waist cut can showcase a more flattering proportions while shaping the body, making every woman feel confident, comfortable, and full of feminine charm.

Levi’s® BAGGY – Y2K Street Style Representative, an essential trend for women’s pants.

The Levi’s® BAGGY series is a must-have for all stylish women. The design originated from the loose and mid-waist style of the 90s, combined with Y2K element. This new BAGGY series has three mid-waist loose pants styles, with different workwear and vintage details, adding a touch of street style to any outfit.

BAGGY DAD is a stylish and loose-fitting jeans with a mid-waist design and straight leg loose cut, perfectly combining all the trendy elements. Regardless of body shape, anyone can easily handle these pants. BAGGY CARGO is a workwear-inspired loose-fitting casual pants with a mid-waist design and straight leg cut, bringing a fashionable and comfortable wearing experience. BELT BAGGY is loose-fitting with a waist belt.

  • Inspired by the loose mid-waist design of the 90s: The design inspiration for the BAGGY jeans comes from the trendy style of the 90s. It has a mid-waist cut, making the pants overall loose and comfortable, exuding a street style atmosphere. This design style is not only fashionable but also brings excellent comfort to the wearer.
  • Belly-baring design that caters to the Y2K trend: The hot Y2K style must be matched with mid/low-waist loose-fitting pants, and BAGGY jeans are a must-have trend item in women’s wardrobes, instantly adding a street style flavor to any outfit, highlighting personality and fashion style.

Marf said she particularly likes the loose cut of BAGGY DAD, coupled with its perfect low-waist design and length, which elongates the visual proportion. She admits that she likes to wear men’s clothing, especially her father’s clothing. So just the name “BAGGY DAD” has already made her very biased and in love with these jeans.

Levi’s®
Shop 622, 6/F

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